Scope of Work: In May 2021, Alice Media embarked on an extensive and ongoing collaboration with Wild Harbour Fish Company, a journey that has spanned two enriching years. Our collective mission was ambitious: to completely redefine and rejuvenate their digital presence and marketing strategy. Over this period, we’ve had the privilege of working closely with Wild Harbour Fish Company on a multitude of fronts, including website rebranding, comprehensive digital marketing, and the creation of compelling print materials.
The Rebranding Marvel: At the heart of our partnership lies a profound transformation. We undertook the monumental task of overhauling Wild Harbour Fish Company’s digital identity, resulting in a magnificent 100-page WordPress website. This digital masterpiece serves as a comprehensive resource on sustainable fishing practices and a showcase for premium fish products sourced from the pristine West Coast. The website caters not only to local enthusiasts but also to Michelin restaurants across the UK, acting as a beacon of knowledge and sustainability.
Holistic Marketing Partnership: Our commitment to Wild Harbour Fish Company transcends the virtual realm. We’ve been integral in crafting every facet of their marketing strategy. This includes the design of visually striking van wraps, facilitating captivating photography sessions to showcase their products in all their glory, and championing their journey toward carbon neutrality. We’ve successfully managed their social media presence, orchestrated strategic digital marketing campaigns, and crafted compelling advertisements that resonate with their audience.
Enduring Bonds and Joyous Collaboration: Beyond the professional rapport, our work with Wild Harbour Fish Company has been defined by the genuine pleasure of collaborating alongside Abi Taylor, the original owner. We’ve shared in the passion for sustainable fishing practices and the commitment to excellence, forging a lasting partnership built on trust and shared values. Join us in exploring the metamorphosis of Wild Harbour Fish Company’s brand and their steadfast dedication to sustainable and ethical fishing practices.